In this module, learners will learn how businesses and organisations behave in situations in which strategic decisions are interdependent, i.e. “where my actions affect my competitors’ profits” and vice versa. Using the basic tools, learners will analyse how businesses choose strategies to attain competitive advantage.
- Describe the importance of the ability of interpreting the dynamics of global business environment in achieving organisational goals.
- Evaluate the appropriate Internationalisation strategy for companies
- Evaluate the impact of diversification on the overall performance of the organisation.
- Apply the appropriate stakeholder strategy to achieve the organisational goals.